Insight Exchange is the medical education division of Group DCA (formerly Dot Com Advisors™).

Group DCA was founded in 1999 to provide the pharmaceutical industry with an alternative to traditional, and increasingly ineffective, promotional and educational programs.

Existing models for delivering healthcare information over the Internet have a number of limitations, including poor graphics, cluttered pages, and a lack of true interactivity. Moreover, the potential strengths of the Internet as a two-way communication media are often not used effectively, if at all. A clear opportunity therefore exists for an approach that combines emerging technology with proven communication principles.

Group DCA was created specifically to utilize modern information technology to educate and market to healthcare professionals — as well as to gather their insights and experiences.

Group DCA headquarters are in Montclair, New Jersey, with a satellite office in San Diego, California.